The Ciao Games Way: Why We Don’t Publish Like Everyone Else
Most mobile publishers run the same playbook. Sign a pile of prototypes, spend hard on user acquisition, and watch the KPIs. If a game clears an aggressive CPI and retention bar in the first two weeks, it gets a budget. If it misses, it gets shelved. The studio moves on to the next prototype, and […]
The Fraud Problem Rewarded UA Can’t Ignore
Rewarded UA has gone from a supplementary budget line to a core acquisition channel for a lot of studios. The scale is real, the players it brings in can be high quality, and when it’s working, the economics make sense. But the channel’s growth has also made it a more attractive target, and the fraud […]
The Profile of Offerwall Users: Decoding High-Intent Cohorts in 2026
In 2026, the mobile gaming industry has reached a point of structural maturity where “vanity metrics” are no longer sufficient. As user acquisition costs climb, the industry’s focus has shifted toward a discipline built on quality, sustainability, and predictable unit economics. In this landscape, Offerwall users have emerged not just as a secondary monetization layer, […]
2026 年值得关注的移动广告趋势——聚焦游戏行业
Explore top mobile advertising trends that you should follow in 2026.
与 Ciao Games 一起实现 10 倍营收与 7 倍 DAU 增长
《Time Master》如何实现 DAU 提升 350 倍及更多！
Ciao Games 如何帮助 Time Master 在“第一梯队”市场 DAU 增长 350 倍，ROAS 提升 150%
《Time Master》如何实现 DAU 提升 350 倍及更多！
激励墙详解：提升移动游戏收入的秘密武器
Offerwall 是一种以用户为中心的变现策略。 在竞争激烈的移动游戏世界中，变现方式变得越来越复杂，也越来越以玩家体验为导向。虽然许多开发者对应用内购买（IAP）和激励广告已经相当熟悉，但有一种高影响力的策略在 2025 年持续受到关注与采用：**Offerwall（激励墙）**。
2025年应用变现趋势：奖励广告与Offerwall在手游中的应用
奖励广告和Offerwall成为焦点。
合并岛民：应用内购买增长254%，广告增长163%的变现成功
有效的变现策略释放了隐藏的潜力。
Ciao Games 如何通过《Epic Blast》实现应用内购买（IAP）200%的增长
这款游戏对其他人来说可能已经失败了，但对 Ciao Games 来说却是一个新的机会。
