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Today, generation Z is one of the most attractive consumer groups for mobile marketers. Everyone is out to get their attention, but this is not a simple task. Their attention span […]

The mobile ecosystem moves incredibly fast. Some app monetization trends from just a year ago may already be outdated and ineffective. On the other hand, some come and […]

The arcade idle genre grew by 2050% in just over a year. Yes, you read it correctly, we’re talking thousands of percentages. This is quite a big […]